Open RTB Request
The Open RTB request for video ads are fully compliant with Open RTB 2.3 standards.
Reference: OpenRTB API Specification Version 2.3.1
Definition of the Video Object
| Field | Scope | Type | Description |
|---|---|---|---|
| mimes | required | String array | Content MIME types supported. Popular MIME types may include “video/x-ms-wmv” for Windows Media and “video/x-flv” for flash video |
| minduration | recommended | integer | Minimum video ad duration in seconds |
| maxduration | recommended | integer | Maximum video ad duration in seconds |
| protocol | recommended | integer | Supported video bid response protocol. At least one supported protocol must be specified in either the protocol or protocols attribute. |
| protocols | recommended | integer array | Array of supported video bid response protocols. At least one supported protocol must be specified in either the protocol or protocols attribute. |
| w | recommended | integer | Width of the video player in pixels. |
| h | recommended | integer | Height of the video player in pixels. |
| startdelay | recommended | integer | Indicates the start delay in seconds for pre-roll, mid-roll, or post-roll ad placements. |
| linearity | optional | integer | Indicates if the impression must be linear, nonlinear, etc. If none specified, assume all are allowed. |
| sequence | optional | integer | If multiple ad impressions are offered in the same bid request, the sequence number will allow for the coordinated delivery of multiple creatives. |
| battr | optional | integer array | Blocked creative attributes. |
| maxextended | optional | integer | Maximum extended video ad duration if extension is allowed. If blank or 0, extension is not allowed. If -1, extension is allowed, and there is no time limit imposed. If greater than 0, then the value represents the number of seconds of extended play supported beyond the maxduration value. |
| maxbitrate | optional | integer | Maximum bit rate in Kbps. Exchange may set this dynamically or universally across their set of publishers |
| boxingallowed | optional | integer | Indicates if letter-boxing of 4:3 content into a 16:9 window is allowed, where 0 = no, 1 = yes. Default = 1 |
| playbackmethod | optional | Integer array | Allowed playback methods. If none specified, assume all are allowed. |
| delivery | optional | Integer array | Supported delivery methods (e.g., streaming, progressive). If none specified, assume all are supported. |
| pos | optional | integer | Ad position on screen. |
| companionad | optional | object array | Array of Banner objects, if companion ads are available |
| api | optional | integer array | List of supported API frameworks for this impression. If an API is not explicitly listed, it is assumed not to be supported. |
| companiontype | optional | integer array | Supported VAST companion ad types. Recommended if companion Banner objects are included via the companionad array. |
| ext | optional | object | Placeholder for exchange-specific extensions to OpenRTB. |
Sample Bid Request
{
"app": {
"bundle": "1171814682",
"cat": [
"IAB1",
"IAB9",
"IAB9-30",
"entertainment",
"games"
],
"id": "bffed5705e61429b9b671eb527eb13f1",
"name": "Paper.io iOS",
"publisher": {
"id": "d03f30f7972447d5869d73bdc5e18edd",
"name": "Voodoo"
},
"storeurl": "https://itunes.apple.com/fr/app/paper.io/id1171814682?mt=8",
"ver": "1.2.0"
},
"at": 2,
"bcat": [
"IAB25",
"IAB26",
"IAB9-9",
"IAB3-7"
],
"device": {
"connectiontype": 2,
"devicetype": 5,
"dnt": 0,
"geo": {
"city": "Atlanta",
"country": "USA",
"metro": "524",
"region": "GA",
"zip": "30303"
},
"h": 1536,
"hwv": "iPad Air 2 (WiFi)",
"ifa": "09DA7A37-6F99-47C9-A02D-8228C1943780",
"ip": "50.206.37.122",
"js": 1,
"language": "fr",
"make": "Apple",
"model": "iPad",
"os": "iOS",
"osv": "10.1.1",
"pxratio": 2,
"ua": "Mozilla/5.0 (iPad; CPU OS 10_1_1 like Mac OS X) AppleWebKit/602.2.14 (KHTML, like Gecko) Mobile/14B100",
"w": 2048
},
"id": "958e3f27-90f9-4183-be4f-bd350f7cc170",
"imp": [
{
"banner": {
"api": [
3,
5
],
"battr": [
3,
8,
10,
14
],
"btype": [
4
],
"h": 320,
"pos": 1,
"w": 480
},
"bidfloor": 23.53,
"displaymanager": "pubnative",
"displaymanagerver": "3.0",
"ext": {
"brsrclk": 1,
"dlp": 1
},
"id": "1",
"instl": 1,
"secure": 1,
"tagid": "e3603302841547c4b2261df86d5be701",
"video": {
"api": [
3,
5
],
"battr": [
3,
8,
10,
14
],
"companiontype": [
1,
2,
3
],
"h": 320,
"linearity": 1,
"maxduration": 120,
"mimes": [
"video/3gpp",
"video/3gpp2",
"video/mp4",
"video/quicktime",
"video/x-m4v"
],
"minduration": 16,
"protocols": [
2,
5,
3,
6
],
"w": 480
}
}
],
"clientip": "50.206.37.122"
}
About Rewarded Video placements
Please note that if the placement is for Rewarded Video, the following parameters and values will be added to the Bid Request body:
- BidRequest.imp.video.ext.rewarded = 1
- BidRequest.imp.video.ext.videotype = "rewarded"
- BidRequest.imp.video.ext.skip = 0
- BidRequest.imp.video.skip = 0
Open RTB Response
The structure and contents of the Bid Response is the same as in the OpenRTB standard. The difference is how ad creative is returned. The video is returned as a JSON-encoded string in the “adm” field of the Bid Object. NURL must be passed in every bid response which will be used to inform the partner of an auction win.
Definition of the Video Object
| Field | Scope | Type | Description |
|---|---|---|---|
| adm | required | string | Contains the video creative |
| nurl | required | string | Win notice must be passed via the nurl field. Win notice URL called by the exchange if the bid wins. |
Sample Bid Response
{
"id": "958e3f27-90f9-4183-be4f-bd350f7cc170",
"bidid": "mortb3bffed5705e61429b9b671eb527eb13f1@@123160110@@180589@@1@@0.20875149757236@@097A7A37-6F99-47C9-A02D-8228C1943 780@@15bc3bab",
"cur": "USD",
"seatbid": [
{
"seat": "mdotm1",
"bid": [
{
"impid": "1",
"adomain": [
"twitter.com"
],
"iurl": "http://platform.mdotm.com/promote/mock/15bc3bab",
"crid": "MdotM:15bc3bab",
"cid": "123160110",
"adid": "15bc3bab",
"cat": [
"IAB14"
],
"bundle": "333903271",
"h": 320,
"w": 480,
"id": "mortb3bffed5705e61429b9b671eb527eb13f1-958e3f27-90f9-4183-be4f-bd350f7cc170",
"price": 0.20875149757236,
"nurl": "http://example.com/winnoticeurl",
"adm": "\n<VAST version=\"2.0\">\n<Adid=\"15bc3bab\">\n<InLine>\n<AdSystem>CrossChannel</AdSystem>\n<AdTitle>CrossChannelVASTAd</AdTitle>\n<Error><![CDATA[https://ads.mdotm.com/ads/vast.php?code=err&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589]]></Error>\n<Impression><![CDATA[https://ads.mdotm.com/ads/vast.php?code=impression&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0]]></Impression>\n<Creatives>\n<CreativeAdID=\"15bc3bab\">\n<Linear>\n<Duration>00:00:16</Duration>\n<TrackingEvents>\n<Trackingevent=\"skip\"><![CDATA[https://ads.mdotm.com/ads/vast.php?code=skip&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589&s=0&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0]]></Tracking>\n<Trackingevent=\"engagedView\"><![CDATA[https://ads.mdotm.com/ads/vast.php?code=engagedView&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589&s=0&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0]]></Tracking>\n<Trackingevent=\"creativeView\"><![CDATA[https://ads.mdotm.com/ads/vast.php?code=creativeview&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589&s=0&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0]]></Tracking>\n<Trackingevent=\"start\"><![CDATA[https://ads.mdotm.com/ads/vast.php?code=start&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589&s=0&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0]]></Tracking>\n<Trackingevent=\"midpoint\"><![CDATA[https://ads.mdotm.com/ads/vast.php?code=midpoint&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589&s=0&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0]]></Tracking>\n<Trackingevent=\"firstQuartile\"><![CDATA[https://lb-www6.mdotm.com/ads/vast.php?code=firstQuartile&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&creativeID=e6e296c5&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589&s=0&v=20&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0&ua=Mozilla%2F5.0+%28iPad%3B+CPU+OS+10_1_1+like+Mac+OS+X%29+AppleWebKit%2F602.2.14+%28KHTML%2C+like+Gecko%29+Mobile%2F14B100]]></Tracking>\n<Trackingevent=\"thirdQuartile\"><![CDATA[https://ads.mdotm.com/ads/vast.php?code=thirdQuartile&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589&s=0&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0]]></Tracking>\n<Trackingevent=\"complete\"><![CDATA[https://ads.mdotm.com/ads/vast.php?code=complete&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589&s=0&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0]]></Tracking>\n</TrackingEvents>\n<VideoClicks>\n<ClickThrough><![CDATA[https://c.mdotm.com/ads/c.php?a=mortb&b=mortb3bffed5705e61429b9b671eb527eb13f1&c=15bc3bab&d=097A7A37-6F99-47C9-A02D-8228C1943780&ct=0&nb=1&vdu=16&gf=https%3A%2F%2Fcdn.mdotm.com%2F88518%2FTW_Politics_15_1280x720_20161010_13_26_14.mp4&its=1484329114&f=966c8974f202720f15bc3bab01130938&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0&aid=097A7A37-6F99-47C9-A02D-8228C1943780&campaignID=123160110&adgroupID=180589&adGroup=Twitter_iOS_Campaign+A_US&campaignCode=iOS_Campaign+A&defcpa=0&defcpc=0&appid=333903271&creativeID=e6e296c5&adType=VideoInterstitial&countrycode=US&ccimpid=X96142840fc974428888888801130938&accountid=3599&siteaccountid=10&pubappid=1171814682&sg=3&it=mi&inf=0&cg=CampaignA%26B-+News&at=5&adType=VideoInterstitial&creativeID=e6e296c5]]></ClickThrough>\n<ClickTracking><![CDATA[https://ads.mdotm.com/ads/vast.php?code=click&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0]]></ClickTracking>\n</VideoClicks>\n<MediaFiles>\n<MediaFiledelivery=\"progressive\"type=\"video/mp4\"bitrate=\"500\"width=\"480\"height=\"320\"scalable=\"true\"maintainAspectRatio=\"true\"><![CDATA[https://cdn.mdotm.com/88518/TW_Politics_15_1280x720_20161010_13_26_14.mp4]]></MediaFile>\n</MediaFiles>\n</Linear>\n</Creative>\n<CreativeAdID=\"15bc3bab\">\n<CompanionAds>\n<Companionwidth=\"480\"height=\"320\">\n<StaticResourcecreativeType=\"image/jpeg\"><![CDATA[https://cdn.mdotm.com/88518/Q2_news_EP_480x320_20161020_18_15_30.gif]]></StaticResource>\n<TrackingEvents>\n<Trackingevent=\"creativeView\"><![CDATA[https://ads.mdotm.com/ads/vast.php?code=firstCompanionCreativeView&appkey=mortb3bffed5705e61429b9b671eb527eb13f1&adid=15bc3bab&appid=333903271&aid=097A7A37-6F99-47C9-A02D-8228C1943780&partnerkey=mortb&campaignID=123160110&adgroupID=180589]]></Tracking>\n</TrackingEvents>\n<CompanionClickThrough><![CDATA[https://c.mdotm.com/ads/c.php?a=mortb&b=mortb3bffed5705e61429b9b671eb527eb13f1&c=15bc3bab&d=097A7A37-6F99-47C9-A02D-8228C1943780&ct=0&nb=1&vdu=16&gf=https%3A%2F%2Fcdn.mdotm.com%2F88518%2FTW_Politics_15_1280x720_20161010_13_26_14.mp4&its=1484329114&f=966c8974f202720f15bc3bab01130938&ra=0U0..W0A11.000M009P315...000000000590U0000ZN0.Z0&aid=097A7A37-6F99-47C9-A02D-8228C1943780&campaignID=123160110&adgroupID=180589&adGroup=Twitter_iOS_Campaign+A_US&campaignCode=iOS_Campaign+A&defcpa=0&defcpc=0&appid=333903271&creativeID=e6e296c5&adType=VideoInterstitial&countrycode=US&ccimpid=X96142840fc974428888888801130938&accountid=3599&siteaccountid=10&pubappid=1171814682&sg=3&it=mi&inf=0&cg=CampaignA%26B-+News&at=5&adType=VideoInterstitial&creativeID=e6e296c5&companionCreativeID=1d9bd8ea]]></CompanionClickThrough>\n</Companion>\n</CompanionAds>\n</Creative>\n</Creatives>\n</InLine>\n</Ad>\n</VAST>\n"
}
],
"crtype": "VAST 2.0",
"duration": "16"
}
],
"attr": [
6
]
}
Timeouts
PubNative RTB has a default of 100 milliseconds and uses data centers in Virginia and Singapore. If you are not able to balance traffic by IP address, you need to provide us different endpoints per region. It is also possible to support only one region; in this case, get in touch with your PubNative point of contact.